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BRAUNWAGNER NEWS.

Braunwagner wins Viega as new client for Spatial Experience Design

 

During a high-ranking pitch Braunwagner could convince as new agency partner for national and international trade fair exhibitions, also POS/ POI and On-the-Road design and additional supporting digital exhibits.

Viega as renowned innovation company and world market leader in Installation technologyis an important part for us concerning our expanding strategy in B2B segments.

Due to the continuous Covid-19 pandemic and the cancellation of the leading trade fairs in 2021 like ISH2021 in Frankfurt, the main focus of brand experience design by Braunwagner was shifted strategically to POS/ POI design, On-the-Road experiences and the according digital surroundings.

„With Braunwagner Viega won an agency as partner, who will develop the brand experience for our clients to a more emotional level – from direct live communication in real space to the supporting digital applications.” says Dirk Thielker, Head of Global Marketing Viega. „We are looking forward to a long term cooperation and lots of fascinating projects!”

Together with our client Viega we hope that the emotional live communication in the high important customer experience touchpoints of fair and event will come back in 2021.

We are prepared and high motivated – you will be surprised!

 
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