In cooperation with Display International, BRAUNWAGNER designed a new, exclusive event format for TRILUX in 2022. In 12 European cities, visitors were able to experience the latest trends and innovations of the lighting market in the TRILUX City, with light being experienced emotionally in unexpected ways.
Trilux City forms the centre of the event and invites visitors to relax and network. True to the motto "Where light is, is life", the program will be supported by light projections.
A modular system is used for the theme cubes, in which the latest innovations of the brand are presented separately according to their areas of application. The facade design of the individual themes already reflects the theme of the cubes. The themes of industry, retail and outdoor are presented in their contrasting worlds and create an atmospheric environment for the product presentation.
The TRILUX City concept was then adopted for the regional exhibitions.
Architecture: BRAUNWAGNER / DISPLAY INTERNATIONAL