BRAUNWAGNER developed various theme formats and presentations for Viega in 2022.
Communication, media and exhibits were reinterpreted within the existing trade fair system in the from of a redesign for VIEGA.
BRAUNWAGNER designed digital applications on various product topics for VSK Utrecht, IFH Nuremberg, SHK Essen and Digitalbau Cologne.
BRAUNWAGNER not only creates uniform trade fair concepts for VIEGA, but also interactive brand experiences. The Prevista Challenge attracted many trade fair visitors at the VSK Utrecht and showed how easy and fast VIEGA's pre-wall technology can be installed. In order to make this brand experience tangible not only at trade fairs, BRAUNWAGNER developed a mobile Prevista Challenge for VIEGA, which will initially be used in the Netherlands.
For the event at the Humboldt Forum in Berlin, at which the Handelsblatt Research Institute (HRI) presented the study "Future Strategy for Drinking Water" together with Viega, BRAUNWAGNER was responsible for the development of the customer journey and the design of all communicative measures.