The design concept is based on the visualisation of laminar airflow and focusses on the brand’s technological core competence. The principle of rotation as key factor of the product function is featured in architecture and communication.
The modularity of the system allows easy scaling for A, B, and C fairs and individual adaptation to specific focal points of various trade fairs.
Architecture, communication design, interactive exhibits and product presentation are visually coherent because of our homogeneous design approach.
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